Think. sketch. create.
Think. Sketch. Create.
is a personal creative process that I follow, taking each step at a time. Every project starts with thinking about the goal in mind, then sketching out ideas, to ultimately finalizing the creative. Each brand and client should feel confident and encouraged to reach their goal. Wanting to help in the process, my internal process is make sure the client is happy with the final outcome for any project.
It may sound basic but taking the correct steps in order is key to success.
Babwae
Babwae is a tea inspired by the textures and geography of Africa. Having a simple pattern played up with colors to distinguish the flavors, the shape of the structure was inspired by an African drum.
Created at F.I.T. for Packaging Design Portfolio